Digital rewards / mobile

Make the next reward step understandable on a small screen

A mobile-ready reward journey lets recipients recognize the message, understand the action, and find help without fighting the screen. That is different from claiming mobile-wallet support.

Design for the way the message is read

A Shopify customer may open a reward notification between other tasks. Keep the offer recognizable and the primary action distinct. Important conditions should not depend on reading a large image or expanding several unrelated sections.

  • Identify the store and reward in readable text.
  • Keep the main action clearly labeled.
  • Make terms and support links usable without precise tapping.
  • Avoid instructions that require the customer to switch repeatedly between screens.
  • Preserve enough context if the customer returns later.

Separate accessible layout from card capability

A page that works on a phone does not prove that the card can be added to a wallet or used through a particular device. Describe only the available access experience, and use the card's own instructions for payment-related capabilities.

Include the customer who gets stuck

The recipient should be able to find an official support route if a link cannot be opened or a required step cannot be completed. Do not assume that every customer has the same device, email application, or accessibility needs. A concise explanation should remain understandable without relying on color alone.

Digital reward brief

Connect the Shopify purchase to a confident recipient experience.

Discuss your Shopify offer, notification journey and recipient access questions.